Nature's Sunshine Herbs Review | Trust Score & Ratings

Founded1972

HeadquartersLehi, Utah

Trust Score92/100

About Nature's Sunshine Herbs

Nature's Sunshine Herbs is a multi-level marketing (MLM) company based in Lehi, Utah, founded in 1972. They specialize in herbal supplements, offering a wide range of products crafted with proprietary formulations.

Their business model relies on independent distributors who earn profits from retail sales and team-building commissions through a Stairstep Breakaway compensation plan. New distributors buy products at wholesale prices, selling them at retail to earn the margin difference.

With a BBB rating of B+ and a Trustpilot score of 4.5/5, Nature's Sunshine Herbs appears solid overall. However, the income disclosure shows a concentration of earnings among top distributors, and monthly purchase requirements exist for full commissions.

Pros and Cons

✓ Pros

Established company
Nature's Sunshine has been around since 1972, giving it a long track record in the herbal supplement industry.
Positive customer reviews
With a 4.5/5 rating on Trustpilot, many customers seem satisfied with the products and service.
Variety of products
They offer a wide range of herbal supplements, which can appeal to different health needs and preferences.
Stairstep Breakaway plan
This compensation plan allows for team-building, which can be a strong motivator for some distributors.

✗ Cons

Income concentration among top earners
The income disclosure shows that a small percentage of distributors earn most of the commissions, which can make it tough for new recruits.
Monthly purchase requirements
Distributors need to make monthly purchases to qualify for full commissions, which can add financial pressure.
Potential for high turnover
Like many MLMs, the business model can lead to high turnover rates, meaning many people may not stick around long.
Retail sales can be challenging
Selling products at retail prices can be tough, especially if you’re competing with online retailers.

Verdict: Nature's Sunshine Herbs has solid products and a long history, but the income structure may not be favorable for everyone. If you're considering joining, be prepared for potential challenges with income and retail sales. It’s worth a look, but make sure you understand what you’re getting into.

Best for: This might be a good fit for those who are passionate about herbal products and have experience in sales. If you dislike the idea of maintaining monthly purchases or are looking for quick profits, this might not be for you.

Risk Analysis

Nature's Sunshine Herbs has a low risk profile, but potential distributors should be aware of income concentration among top earners and monthly purchase requirements for full commissions. Overall, it's a stable company with solid consumer ratings.

Key Concerns

Top earner concentration high
Income disclosure shows a significant percentage of income is concentrated among a small group of top earners.
Monthly purchase requirements moderate
Distributors must meet monthly purchase requirements to qualify for full commissions, which can pressure them financially.

Positive Indicators

High customer ratings
Trustpilot score of 4.5/5 and a BBB rating of B+ indicate a positive customer experience.
Established company history
Founded in 1972, Nature's Sunshine has a long track record in the health and wellness space.

Consumer Advice: If you're considering joining Nature's Sunshine, be aware of the income distribution among distributors. It's a reputable company, but understand the importance of sales and recruitment to succeed.

Frequently Asked Questions About Nature's Sunshine Herbs

Is Nature's Sunshine Herbs a legitimate MLM company?

Yes, Nature's Sunshine Herbs is a legitimate MLM company. Founded in 1972 and headquartered in Lehi, Utah, they've built a solid reputation over the years, reflected in their B+ rating from the BBB.

What products does Nature's Sunshine Herbs sell?

Nature's Sunshine Herbs sells a wide range of health and wellness products. Their catalog includes vitamins, minerals, herbs, and essential oils, all designed to support various aspects of health.

How much can you make with Nature's Sunshine Herbs?

Earnings with Nature's Sunshine Herbs can vary widely. The compensation plan rewards distributors for retail sales and team-building, but income disclosure shows a concentration of earnings among top earners.

Are there complaints about Nature's Sunshine Herbs?

Some people have voiced complaints about Nature's Sunshine Herbs, mainly regarding the monthly purchase requirements for full commissions. Additionally, like many MLMs, there are concerns about income potential for average distributors.

What is the compensation plan for Nature's Sunshine Herbs?

Nature's Sunshine Herbs uses a Stairstep Breakaway compensation plan. Distributors earn income through product sales and commissions based on personal and team sales volumes, advancing through ranks for better commission rates.

How much does it cost to join Nature's Sunshine Herbs?

Joining Nature's Sunshine Herbs typically requires an initial investment in products at wholesale prices. The exact cost can vary based on the products you choose to buy, but it's generally accessible.

What is Nature's Sunshine Herbs' BBB rating?

Nature's Sunshine Herbs has a B+ rating from the Better Business Bureau. This rating indicates that they have made efforts to resolve customer complaints, showcasing their commitment to customer service.

What is Nature's Sunshine Herbs' Trust Score?

Nature's Sunshine Herbs has a Trust Score of 88 out of 100. This score reflects a generally positive reputation among customers, as shown by their 4.5 out of 5 rating on Trustpilot.

What are some alternatives to Nature's Sunshine Herbs?

If you're looking for alternatives to Nature's Sunshine Herbs, consider companies like Herbalife or Amway. Both offer similar health and wellness products through a multi-level marketing structure.

Compensation Plan

Plan Type

This is a Stairstep Breakaway plan. In simple terms, it means you can make money by selling products and by building a team of other sellers.

How Earnings Work

Retail Profit: Buy products at a wholesale price and sell them at retail. The difference is your profit.
Team Commissions: As your team sells products, you earn a percentage of their sales. The more they sell, the more you make.
Sponsor Bonus: When someone you recruit makes sales, you earn a bonus based on those sales.
Leadership Bonus: If you achieve leadership ranks, you can access additional bonuses based on team performance.
Incentive Trip: If you hit certain sales targets, you can earn trips as rewards.

Qualification Requirements

You need to maintain a minimum monthly personal purchase to earn commissions.
To move up in ranks, you must have a certain amount of sales and a specific number of active team members.