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The future of MLM in the age of AI

How is artificial intelligence changing the network marketing industry? Are there companies using AI for lead generation, training, or customer service? What should distributors be preparing for?

3 Replies

If you are going to do MLM, track EVERY expense from day one. Most people have no idea how much they are actually spending versus earning. Create a spreadsheet with every product purchase, sample, event ticket, gas, and tool subscription. The numbers will tell you the truth.

Stop using scripts and copy-paste messages. People can spot MLM messaging from a mile away in 2026. Instead, just be genuine. Share your honest experience with the products. If people are interested, they will ask. If they are not, move on without being pushy.

How is artificial intelligence changing the network marketing industry? Are there companies using AI for lead generation, training, or customer service? What should distributors be preparing for?

Let us look at this objectively. The Direct Selling Association reports $40 billion in annual US sales. That is real revenue from real products. The industry employs millions of people. To dismiss the entire model as a scam is intellectually dishonest. The problem is not the model - it is how some companies and distributors abuse it.

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