XANGO, later known as Zija International following a merger, is a health and wellness company originally founded in 2002 in Lehi, Utah. XANGO was established with the mission of bringing the nutritional benefits of the mangosteen fruit to a global audience through direct selling. The company gained widespread attention as one of the pioneers of the functional beverage category in the network marketing industry. In 2017, XANGO merged with Zija International, a company specializing in moringa-based nutritional products, creating a combined entity with a broader product portfolio and a more extensive global reach. The merged company continued to operate from Utah, serving a worldwide network of independent distributors and customers passionate about natural, plant-based wellness.
XANGO's original and most iconic product was XANGO Juice, a whole-fruit mangosteen beverage that combined the puree and juice of the mangosteen fruit with other complementary fruit juices. The mangosteen, a tropical fruit native to Southeast Asia, is rich in xanthones, a class of naturally occurring polyphenolic compounds known for their antioxidant properties. XANGO Juice was marketed as a premium functional beverage that supports overall health and well-being. Following the merger with Zija International, the combined product portfolio expanded to include moringa-based supplements, nutritional shakes, energy drinks, and personal care products. Zija's moringa products were derived from the Moringa oleifera tree, often referred to as the "miracle tree" due to its exceptional nutritional density. Together, the product lines offered customers a diverse range of natural, plant-based health solutions designed to support energy, nutrition, and vitality.
XANGO and Zija International provided direct selling business opportunities for independent distributors who earned income through personal product sales and team building. The compensation plan included retail commissions, bonuses for achieving specific sales and team-building milestones, leadership pools, and incentive travel rewards. Both companies offered training resources, online tools, and regional and international events to support distributor education and development. The merged entity aimed to leverage the strengths of both company cultures and distributor networks to create a more robust and competitive business opportunity.
XANGO established operations in numerous international markets following its founding, building a presence across North America, Asia, Europe, and Latin America. The company's mangosteen juice product resonated with health-conscious consumers worldwide, driving significant international growth during the mid-2000s. Following the merger with Zija International, the combined company maintained its global distribution network, continuing to serve distributors and customers in multiple countries from its base in Utah.
XANGO's legacy as a pioneer in the mangosteen beverage category and its subsequent combination with Zija International's moringa-based product expertise created a distinctive brand in the natural health and wellness space. The company's focus on rare, nutrient-dense superfruits and superfoods appealed to consumers seeking natural alternatives to synthetic supplements. For those interested in the history and evolution of the functional beverage segment within direct selling, XANGO and Zija International represent important milestones. The company's emphasis on plant-based nutrition, combined with a global business opportunity, offered a unique value proposition for both health enthusiasts and entrepreneurial-minded individuals seeking to build businesses in the natural wellness industry.
The former XANGO/Zija plan used a binary structure where distributors built two teams and earned based on the lesser leg's volume. After the Isagenix merger, distributors transitioned to Isagenix's compensation plan.
Note: This plan is no longer active. XANGO merged with Zija International, which was subsequently acquired by Isagenix in 2021.
