NewAge Inc.

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Founded2017
HeadquartersDenver, Colorado
Trust Score77/100
Views6

About NewAge Inc.

Company Overview

NewAge Inc. is a health and wellness company headquartered in Denver, Colorado, that was formed in 2017 through a series of strategic acquisitions and mergers. The company brought together several established brands in the health, wellness, and beauty space to create a diversified direct selling and e-commerce organization. NewAge's portfolio has included well-known brands such as Noni by NewAge (formerly Tahitian Noni International), ARIIX, and other health-focused companies that were consolidated under the NewAge umbrella. The company has been publicly traded and has pursued an aggressive growth strategy through acquisitions to build a comprehensive platform in the global health and wellness market.

Products and Services

NewAge Inc. offers a diverse portfolio of health, wellness, and beauty products through its family of brands. The product range includes functional beverages, nutritional supplements, essential oils, skincare products, and personal care items. Through the Noni by NewAge brand, the company offers noni-based health beverages and supplements that leverage the traditional wellness properties of the noni fruit. The ARIIX brand contributes premium nutritional supplements, weight management products, and personal care items. NewAge also offers a range of organic and natural beverage products. The company's multi-brand strategy allows it to serve diverse consumer needs across the health and wellness spectrum, from daily nutrition and immune support to beauty and personal care.

Business Opportunity

NewAge Inc. provides a network marketing business opportunity through its various brand divisions. Independent distributors and brand partners can earn income by selling products from the NewAge portfolio and building their own sales organizations. The compensation plans vary by brand but generally include retail commissions, team building bonuses, and leadership incentives. NewAge supports its distributor network with training programs, digital marketing tools, and business development resources across its brands. The company's multi-brand approach provides distributors with a wider range of products to share with customers, potentially increasing their business-building opportunities.

Global Presence

Headquartered in Denver, Colorado, NewAge Inc. has established operations in numerous countries worldwide through its acquired brands and organic expansion efforts. The company has a significant presence in Asia, North America, Europe, and the Pacific region. NewAge's global infrastructure includes offices, distribution centers, and manufacturing partnerships in key markets around the world. The company continues to manage its international operations while navigating the challenges of integrating multiple brands and distribution networks into a cohesive global organization.

Compensation Plan

Hybrid Binary/Unilevel Plan

  • Customer Commissions: 15-25%
  • Team Bonuses: Binary structure with lesser leg payouts
  • Matching Bonus on enrolled distributors
  • Leadership Pools for senior ranks

Trust Score

77
/ 100
Moderate Risk
Flags & Notes
  • struggled financially post-mergers
  • stock price declined significantly
  • multiple brand integration issues

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